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For your reference, we have included the original job posting below.
ONLINE MARKETING MGR Job
Job Number:
41272053
Company Name:
Microsoft Corporation
Job Location:
Fort Lauderdale, FL US
Job Category:
Information Technology
ONLINE MARKETING MGR Job
Job Category:Marketing Location:Fort Lauderdale, FL, US Job ID:5 Division:Marketing
This Job is eligible for the following work arrangements :TeleWork
We are looking for a smart, talented and experienced marketing professional/communications specialist to join the Central Marketing Organization at Microsoft.
Role reports to CMO Lead as part of the M&O field organization. Build and manage customer engagements, demand, perceptions, relationships and satisfaction through orchestrated, through-the-line integrated marketing communications efforts that are created in a productive team environment, and with extraordinary partnerships with sales and marketing colleagues and marketing communications agencies.
This role will lead cross-subsidiary, cross-product, and cross-audience Marcom strategy and execution through seamless channel integration in partnership with field and Corp stakeholders. The Marcom GTM Manager is responsible for the strategic development, management and integration of marketing communication campaigns ‘through-the-line’, aligned to meet the business objectives of the corresponding Business/Segment Groups. This role also has day-to-day agency management responsibility for one or both of Microsoft’s globally appointed Advertising and Relationship Marketing Agencies, Wunderman and Universal McCann.
A primary focus of this role will be the development, execution and Marcom planning of marketing campaigns. Additionally, this position plays a central role in partnering with Corporate CMG to land global campaigns, leveraging digital marketing vehicles and driving perception reinforcing digital interactions with customers as well as demand generation goals. Drives on-going improvements in efficacy of campaign spend, both from a cost and impact/return perspective.
Qualifications
10+ years of related experience. Bachelor required and Master’s preferred.
Knowledge, Skills, and Abilities
10 years of solid marketing communications experience, preferably in consumer or technology marketing, including interactive
Well-rounded global marketer with consumer and commercial experience; must be a creative, dynamic and forward thinking individual who has a passion for integrated Marcom & a passion for technology.
Strategic business sense and vision (strategic thinking and analytical skills)
Must be able to orchestrate planning, execution, and governance.
Strong creative sensibility
Strong organizational skills and thrives in a fast-paced sales & marketing environment
Exceptional oral and written communication skills; proven cross-group collaboration
This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group.
Microsoft is an equal opportunity employer and does not discriminate against individuals on the basis of race, gender, age, national origin, religion, marital status, veteran status, or sexual orientation.
